Sofía Arana built the coding platform she never had growing up in Boyle Heights. Codex Latina trains Latina engineers through project-based learning in Spanish and English — and places them directly with companies who are ready. Not a bootcamp. A pipeline with teeth.
Meet the founder
Telehealth built for Spanish-speaking communities, with providers who look like their patients. Valentina Cruz left a hospital system job to build what her mother couldn't find.
Read her storyCredit building for people shut out by the traditional system. Marisol Reyes's app has helped over 800 families in the first year — without a single predatory fee.
Her origin story
A platform connecting home cooks with local buyers — and making sure every transaction puts money directly in the cook's pocket. Daniela Ochoa started with her abuela's tamale recipes and a Google Sheet.
Meet DanielaIndependent bilingual journalism that covers the neighborhoods the big outlets fly over. Camila Fuentes runs it with five reporters and no corporate money. She'd like to keep it that way.
Read moreCurriculum tools built for dual-language classrooms. Lucía Vargas's software is in 200+ schools across California, Texas, and Arizona — designed by someone who grew up translating for her parents at parent-teacher night.
Her story
This is not a niche. Latina founders are building in every sector — and the market keeps being surprised. We're not.
"I didn't wait for someone to open a door. I built a whole building and gave keys to everyone who needed one."
Sofía Arana — Founder, Codex Latina
"My investors kept asking when I'd scale. I told them I already did — just downward, into the community first."
Marisol Reyes — Founder, Flor Finance
"We're not the future of the industry. We are the industry, right now, whether you're watching or not."
Valentina Cruz — Founder, Raíz Health
This directory is built by submission. If you're a Latina founder — or you know one — this is where the story gets told. No pitch decks, no gatekeepers. Just the work and the person who did it.
All submissions reviewed by our editorial team. We cover companies at every stage — from the idea with a domain name to the one with a Series A. What matters is who's behind it.
Latinastartups.com — Printed in East LA, Published Everywhere
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